Client
Duration
Jan 1, 2025
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Design
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Social Media
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Photography
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Videography
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Paid Advertising
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Content Creation
124% increase in one year...
We repositioned the brand’s content to focus on real-world use cases like adventure travel, gifting, and military applications moving away from product-first visuals to story-led creative. This allowed the brand to resonate with multiple buyer types and significantly improved engagement across both organic and paid channels.
About the project
SplashMaps is a premium outdoor brand specialising in wearable, custom maps. We implemented a full-stack marketing system that resulted in a 124% increase in revenue within 12 months.
Growth wasn’t driven by content alone. Once creative began performing, we integrated it into a wider system, scaling distribution through paid media, improving conversion pathways, and implementing retargeting to capture missed demand.
Full Stack Marketing
It was consistently testing content & running ads to find the system that produced the best ROAS...
This project demonstrates the impact of aligning content, distribution, conversion, and retargeting into a single system. SplashMaps didn’t grow because of one channel or tactic it scaled because every stage of the customer journey was engineered to work together. Businesses operating without this structure typically plateau, regardless of effort or spend.
Summary
Korten emerged with a renewed identity that respects its roots and embraces the future.
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